Search for

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Nearbound Trends for 2024
Nearbound Weekend 01/27: Finally Explaining The Difference: Nearbound VS. Partnerships
Nearbound Ops: Leveraging Nearbound Data and Operations to Optimize Revenue
Nearbound Daily #588: 💰 High Versus Low ROI Partnering
Nearbound Daily #567: How Partner Pros Can Help Marketing Close the Content Gap
Nearbound Daily #558: How Apollo's Affiliate Program Saw A 576% Jump In Revenue
Nearbound Daily #552: Good Morning, Ecosystem ☀️
Nearbound Daily #547: 6 Ways AI Can Help You Keep Up
Nearbound Daily #551: Why Workday Is Expanding Its Partner Ecosystem
Nearbound Daily #542: 🤐 Nelson Wang's Tested Method For Presenting to CxOs
Nearbound Daily #540: $54 Billion In Revenue Analyzed 😱
Nearbound Daily #539: Your Secret Weapon 🤐
Nearbound Daily #530: What's the Big Deal with Nearbound Sales?
Nearbound Daily #519: A Sneak Peek Into The FIRST Ever Nearbound Book
Nearbound Daily #492: 3 Tips to Make Nearbound Work Internally
Nearbound Daily #483: The Art of Permissionless Partnering
Nearbound Daily #482: Your Path to Chief Partner Officer?!
Nearbound Daily #473: How To Do Integrations Right
Nearbound Daily #478: How Splash got 3x pipeline from events
Nearbound Daily #480: Unleash the Power of Your Ecosystem
Nearbound Daily #479: Pigment's Kobe Bryant Approach to Partnerships 🏀
Nearbound Daily #464: Pitch nearbound on easy-mode 🎮
Nearbound Daily #463: ⚡ Dave Gerhardt's nearbound marketing strategy
Nearbound Daily #461: The CRO: B2B's master code breaker 🕵️
Nearbound Daily #457: How this HubSpot partner taps into intel at scale 🏗️
Nearbound Daily #456: Why the outreach memo matters
Nearbound Daily #444: Nearbounders, mount up! 🤠
Nearbound Daily #455: Why "happy" customers aren't enough 👀
Nearbound Daily #451: How Databox builds faster, with higher margins 📈
Nearbound Daily #442: From spooky to inspiring 👻
Nearbound Daily #429: Weaving a nearbound fabric 🌐
Nearbound Daily #423: Siri, play "Wide Awake" by Katy Perry 🎶
Nearbound Daily #132: The first giver wins
Nearbound Daily #107: Help partners solve problems
Nearbound Daily #087: You've got to find the right fit
Nearbound Daily #080: Master the 4 stages of partnerships
Nearbound Daily #086: Partnerships takes a bit of string theory
Nearbound Daily #074: A one pager won't cut it
Nearbound Daily #062: Partner program Y1 = foundation, Y2 = victory
Nearbound Daily #050: Trust is the new data
Nearbound Daily #054: Crack the code
Nearbound Daily #042: Ask the Right Questions
Nearbound Daily #040: Play the Long Game
Nearbound Daily #039: Focus on What Matters
Nearbound Daily #035: An Excuse to Get Wild
Nearbound Daily #031: Partnerships Start with the Customer
Nearbound Daily #027: Don't hold back
Nearbound Daily #021: Will AI takeover partnerships?
Nearbound Daily #011: The promised land
Monetize Your Tech Partnerships in 2023 with The Digital Bridge GoToEco Referral Flywheel
Meet your new partnerships mentor
Kind Folks Finish First: An Anthem For A New Era of Business
Introducing the Partnering Reference Architecture
Influence is the New Inbound
In the Face of Recession Pain, Partnerships Are the Answer
Howdy Partners #20: Partner Certifications
Howdy Partners #2 - Why You Need (Or Don't Need) A Partner Program
How We Use Partner Data to Drive Conversions and Product-Led Growth
How to Roll Out an Integration the Right Way: the G2 and ZoomInfo Story
How to communicate effectively with your customer success team about partnerships
How to Make Your First Co-selling Motion a Success: SugarCRM’s Step-by-Step Guide
How to land your next strategic partnership and build your reputation in the market
How to Get Your Partners’ Teams Using Nearbound
Harnessing the Power of Partner Led Sales with Lisa Lawson of SaaSy Sales
GoToEco for Sales
Google No Longer King: We've Entered the "Who Economy"
From Pitch to Partner-Influenced Revenue: How to Build and Scale a Partner Program in One Year
Ford and Tesla Shock the World with a Supercharged Partnership
Exclusive: In Revenue Capital Announces Launch on Nearbound Podcast Podcast
First-Giver Advantage
ELG Insider Daily #634: Amplify MEDDIC with ELG
ELG Insider Daily #633: The Ecosystem-Led Growth is coming from inside the house
Driving Partner Activation with ABM
ELG Insider Daily #615: Give Your Sales Team Ecosystem Intelligence
EcoOps and Scaling Partner Ecosystems
Connecting your CRM to The Partnerverse
Collision 2023 – Authenticity Is More Important Than AI
Building a Nearbound Strategy at the Nearbound Summit
Become a World-Class Partner Ecosystem Leader - Todd Hussey of SEBS
Bitly Bets Big On Partnerships With New VP of Partnerships Kevin Raheja
B2B Ecosystem Collaboration with Hubspot's Scott Brinker
A model to guide you to partnership success
4 Ways Partner-Sourced Leads Outperform Cold Leads Every Time
14 Things We Learned at Supernode: A Conference for Those Who Grow and Scale Partner Ecosystems
3 Steps to Ensure Partnerships Outperforms Outbound Sales
The Rule of 99: Why Partnerships Get Complicated at the 100-Employee Mark
It’s Time for the Other CEO: Chief Ecosystem Officer
How Bombora discovered hidden pipeline and closed $100K in 2 months with Crossbeam
Build Affective and Cognitive Trust to Bond With Your Remote Team. Here’s How.
7 Questions to Ask Before Starting a B2B Partnership Program
Sales Leadership Pathway 4: 3 Tips for Starting
Sales Leadership Pathway 3: Cross-functional Alignment
Sales Leadership Pathway 2: Seller Adoption
Sales Leadership Pathway 1: Why This Matters To My Sales Org
How Crossbeam’s Ecosystem Revenue Platform Empowers Channel Teams
Leveraging
Technology for Success
How Sendoso Doubled Their Partner-Influenced Pipeline In Just 3 Months with Crossbeam
How LeanData Makes it Easy for Reps to Close Partner-Sourced Revenue
The Problem is Access
The Nearbound Mindset: Part One
ELG Success Stories

Discover inspiring customer stories and executive profiles, showcasing ELG champions through interviews. Focused on people, teams, and data-driven implementations

Don’t miss these

Article
|
7
 minutes
Earning Buy-In at Enterprise Scale: How a Global MarTech Software Leader Turned Partner Data into a Field Sales Advantage
Read article
by
Andrea Vallejo

Learn how a global MarTech leader operationalized Ecosystem-Led Growth with Crossbeam to align sales and partners, uncover hidden pipeline, accelerate deals, and turn partner data into predictable revenue.

‍

Article
|
7
 minutes
How ServiceNow and 360insights Are Rewiring Partner GTM for the Agentic Era: Insights From the ELG Summit
Read article
by
First Last

Lorem ipsum

Article
|
7
 minutes
How Netskope Operationalizes Ecosystem Data in their Sales Motion
Read article
by
First Last

Lorem ipsum

More resources

No items found.
Accelerating Deals at Stripe with Crossbeam Deal Navigator
The Two-Way Data Sharing Play: How CallRail Increased Integration Adoption by 167% Through a Strategic Partnership with HubSpot
Co-Selling for Success: How Chili Piper and Gong are Generating Millions in Revenue by Partnering Up
ELG DNA: How G2 Drives a 3x Better Win Rate with HubSpot-sourced Deals
How CoPort Launched Their PLM Platform with the Help of ELG
How Document Crunch Used ELG and Crossbeam to Achieve 85% of Their Pipeline Goal — And Stay on Track for 100%
How BEMO Boosted Meetings by 900% Using Clay, Crossbeam, HubSpot, and Ecosystem-Led Growth
How FullStory Increased Client Retention Using Ecosystem-Led Growth Tactics
ELG Idols: Meet the Enterprise Sales Veteran Who Turned commercetools’ Ecosystem into a Revenue Machine
ELG Idols: A Channel Sales Leader’s 10 Lessons for SaaS Orgs Transitioning to Partner Implementations
How Fivetran Powers its Ecosystem-Led Sales with Data
Meet the RevOps-Turned-Partnerships Leader Who Transformed LeanData's Sales and Attribution Processes
How Kolleno Reduced Their Time to Close by 50% with Ecosystem-Led Growth
How a Sales Leader and a Head of Partnerships Get Buy-in and Drive Results Across Netskope’s Revenue Org
This CRO Uses ELG to Increase ARPU by 23% and Reduce Churn to Nearly Zero
How This PM Used Nearbound GTM and Reveal to Revamp Reachdesk's Partner Program
Box’s Partnership Journey: Nearbound, Allbound, Glory-bound
How Pigment Increased Win Rates 5-10% with a Nearbound Overlay & Reveal
How Fullstory Builds Their Tech Partnerships Program with Reveal’s Help to Increase Their Renewal Rate by 14%
Meet the Startup Choosing Ecosystem-Led Growth Over Direct Sales
How to Win Over Your Strategic Partner’s Customer Success Team Right Away
How Box Uses Reveal Everyday to Power Their Nearbound GTM
How RingCentral Built an Internal Culture of Partnerships
It’s Happening! Crossbeam and Reveal are Joining Forces to Disrupt Go-to-Market Strategy as We Know It.
How Typeform Went from 30 Integrations to 100+ in Just One Year
How Typeform Improved Their Revenue by 40% with ELG and PLG
How Demandbase Acquired DemandMatrix in Seven Months After Launching a Partnership
How CallRail Increased Integration Adoption by 167% Through Strategic Partnership with HubSpot and Reveal
How to Learn Your Customer’s Tech Stack and Increase Integration Adoption by 17%
An Inside Look Into Google and HubSpot’s GTM Strategy for Their Ads Integration
How Sendcloud Achieved an 80% Increase in New Leads Sourced from Partners Using Reveal
WP Engine Used This 7-Stage “Bow-Tie” Funnel to Increase Agency Partners by 50%
The Enablement Program That Can Help You Boost Agency Partner Retention by 70%
ActiveCampaign’s Co-Marketing Playbook for Getting the #1 Spot in Salesforce’s AppExchange
Oneflow Sees a 190% Surge in Created Opportunities After Beginning Two-Way Data Sharing with HubSpot

ELG Insider is the ultimate hub for the resources, data, tactics, and stories that help you drive and retain revenue through your ecosystem.

Sign up and subscribe to get the latest content delivered to your inbox weekly.

Find us here
Crossbeam
Partnerbase
Newsletter

CA DO NOT SELL MY PERSONAL INFORMATION

© 2026 Crossbeam. All Rights Reserved.
Crossbeam, Inc. 30 S 15th St Ste 1550 PMB 15987 Philadelphia, Pennsylvania 19102-4826