Template: Tech integrations by partner
Template: Partner tiering checklist
Template: Partner onboarding workbook template
Template: Integration questionnaire
Template: Integration announcement
Template: Co-marketing checklist
ELG Insider Daily #686: AI is a partner’s partner
Uncovering the Crossbeam Ecosystem Revenue Platform
ELG Insider Daily #685: 43% of buyers don’t want a rep…
ELG Insider Daily #683: How to put your buyer in the driver’s seat
Follow the network: Your path to market expansion
Following to Lead: How to Win Buyer-Driven Deals
ARReasons to pay for Crossbeam
ELG Insider Daily #681: The 5S framework is not just for marketing
Incentives: The Key to Activating Your Partner Ecosystem
ELG Insider Daily #680: A lush forest of opportunity
ELG Insider Daily #676: What it really means to scale
ELG Insider #678: The 4 +1 pillars that hold up your partner ecosystem
5 Ways to Leverage Ecosystem Data
ELG Insider #677: In business, context is everything
What's Better Than an Open Opportunity? 1.6 Million of Them
ELG Insider #661: Step aside, spreadsheets
ELG Insider Daily #674: Help write the new GTM playbook
ELG Insider Daily #673: I just want to sell, sell, sell
ELG Insider Daily #671: 7 tactics to turn partnerships into pipeline
How to Scale Your Reselling Program
ELG Insider Daily #670: Trust the process
ELG Insider Daily #669: The foundation of a $1B partnership program
ELG Insider Daily #668: This is what great sales leaders are made of
ELG Insider Daily #667: When less is more in your partner ecosystem
Good partner managers/ bad partner managers
Good Sales Leader / Bad Sales Leader
ELG Insider Daily #666: How much power do numbers really have?
ELG Insider Daily #665: Fix your GTM problem
ELG Insider Daily #664: Meet the fresh new ELG Insider
ELG Insider Daily #663: Every GTM motion is a fact-finding mission
How I Present Partner Strategy to CxOs & the Board for Decacorns ($10B+) and a Unicorn ($3.8B)
ELG Insider Daily #662: When your own GTM team is your ICP
ELG Insider Daily #660: Decode your deal
ELG Insider #658: The new high-performing seller
ELG Insider Daily #651: Use this easy account mapping win for customer retention
Maximize Your Existing Accounts: 3 Proven Ways to Boost Revenue
ELG Insider #657: Who is the MVP of your GTM motion?
ELG Insider #656: Money, money, money, must be funny
ELG Insider #655: How to develop a top skill of the best sellers
How FullStory Increased Client Retention Using Ecosystem-Led Growth Tactics
ELG Insider #654: What sets high-performing sales teams apart
ELG Insider #653: Curiosity killed the cat?
ELG Insider #652: Cheers to outreach success
ELG Idols: Meet the Enterprise Sales Veteran Who Turned commercetools’ Ecosystem into a Revenue Machine
How to Win with Partner Marketing
Nearbound.com is now ELG Insider!
ELG Insider Daily #650: How to boost your Ecosystem-Led Customer Success wins
ELG Insider Daily #649: ELG for and by marketers
ELG Insider Daily #648: The Google + HubSpot story
ELG Insider Daily #646: EQLs, the gifts that keep on giving
What Can B2B SaaS Companies Learn About Ecosystem-Led Growth from a Solo Entrepreneur?
ELG Insider Daily #645: Where is the AI in ELG?
ELG Insider Daily #644: Three easy ELG plays
ELG Insider Daily #642: Make the money follow you
When Sales and Partnerships Partner Up
ELG Insider Daily #640: Do not let anybody ghost you
ELG Insider Daily #639: Do not be an ordinary seller, instead do this!
ELG Insider Daily #638: The secret to customer retention
ELG Insider Daily #636: Speed up deals with this warm intro email template
ELG Insider Daily #635: How to Make the Right Noise at INBOUND
ELG Insider Daily #632: To win in sales, Always Be Collaborating
ELG Insider Daily #631: How to turn frenemies into power partners
Everything You Need to Know to Build a Reseller Program
ELG Insider Daily #630: Give your prospects the gift of time
ELG Insider Daily #628: Boost integration adoption by knowing your customers tech stack
ELG Insider Daily #627: 3 tips to master co-selling with partners
ELG Insider Daily #623: Cold email is not dead, it is just not partner-led
ELG Insider Daily #626: Shorten your enterprise sales cycles by 44%
ELG Insider Daily #625: The sales vet who turned an ecosystem into a revenue machine
The Crossbeam x Reveal merger: Watch Bob Moore and Simon Bouchez give the inside scoop
The story behind the merger: A recap from ELG Con London
ELG Insider Daily #622: To the infinity and beyond of channel partners
ELG Insider Daily #621: Focus on market trends, not just on product demand
ELG Insider Daily #620: How Cloud GTM is Transforming Legacy Partnerships
ELG Insider Daily #619: The GTM Attribution Conundrum
ELG Insider Daily #616: Rollworks' Crawl-Walk-Run Approach to Achieve Time To Value Faster
ELG Insider Daily #618: Get the Exclusive Story of the Crossbeam x Reveal Merger
ELG Idols: A Channel Sales Leader’s 10 Lessons for SaaS Orgs Transitioning to Partner Implementations
ELG Insider Daily #617: The Darling of 2010s Marketing Died. Who Did It?
Nearbound Weekend 06/22: Steal This Framework For Strategic Alliances
ELG Insider #679: Build a revenue-driven partner ecosystem
Nearbound Podcast #168: The BIG Announcement
Nearbound Daily #613: Reveal and Crossbeam Got Married—The Dawn of a New Era
Crossbeam Explains: Co-Selling
Nearbound Daily #614: BREAKING NEWS: Crossbeam and Reveal are Joining Forces
Is Your SaaS Org an Ecosystem Business?
Nearbound Daily #611: How To Best Use Account Mapping At The Expand/Engage Phase of the Bowtie
Nearbound Daily #610: Nelson Wang #1 Lesson Working With Resellers
Nearbound Daily #609: Five Ways To Create Nearbound Sales Champions
Nearbound Podcast #167: Building SaaS Credibility in a Skeptical World - Bobby Napiltonia
Nearbound Daily #608: Validate Your Partnerships Strategy with 'WOW' Moments
My #1 Lesson in Reseller Strategy that led to $250M+
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Nearbound Podcast #133: Navigating Strategic Alliances - Xiaofei Zhang
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Howdy Partners #52: Building a Program with No Budget or Tools
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Howdy Partners #48: First 8 Months as a Channel Account Manager
How to Talk to Your CEO About the Ecosystem
Nearbound Marketing #28: 4 Steps to Execute Survey Co-Marketing
Nearbound Marketing #27: Activating the Hidden Evangelists Within Your Company
Howdy Partners #47: How to Use Intel, Intro, and Influence to Grow Your Pipeline
Friends With Benefits #11: The Benefits of Community
Nearbound marketing: A trust-driven path in the Who Economy
Howdy Partners #45: The Journey to Partnership Success
Nearbound Marketing #25: Go Past the 1st Date with Marketing Partners
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Nearbound Marketing #24: How Partners Made This Event Series More Efficient
3 Nearbound Use Cases You’ve Never Thought Of
Friends With Benefits #04: Everybody Wins If The Customer Succeeds
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Neabound Marketing #29: The 5 Phases of Nearbound Marketing (& Why You Need to Start Now)
Nearbound Podcast #114: Increase Partner Engagement & Grow Partner Pipeline by 26%
Nearbound Marketing #17: Forget Employee Advocacy (Do This Instead)
Nearbound Podcast #113: The Four Lenses of Measuring Partner Impact
Howdy Partners #34: Realistic Priority Setting
The Partner Experience Weekly: How to Select an Account Mapping Solution
Nearbound Marketing #15: New LinkedIn Ad Feature That Changes the Game (for Marketing with Employees)
Nearbound Marketing #14: The Total Account Checklist (& Why You Need One)
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The Partner Experience Weekly: Getting Started with Partner Experience
Transforming Informal Channel Relationships Into Strategic Alliances
Nearbound Marketing #13: 5 Steps to Webinars that Don't Suck
Nearbound Podcast #108: How To Get Fired as a Partner Manager with Jared & Isaac
Howdy Partners #30: Can ChatGPT Replace Us Partnership Folks?
Prove the Value of Your Channel Program Using 7 Critical Metrics
Nearbound Marketing #9: How to Leverage the Weirdos on Your Partnerships Team
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Howdy Partners #3: Ideal partner profile (IPP)
Nearbound Marketing #8: The 7-State Jeep Tour That was Partner-Powered
Nearbound Podcast #104: When Sales and Partnerships Partner Up
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The Partner Experience Weekly: Account Mapping - 9-Box Strategic Plan
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Size Isn't Everything: How Small Programs Win Big Partners
Nearbound Podcast #122: Category Design and Trust
Sales Leadership and Partner Enablement: Part 3
The growing importance of partner attach across the buying cycle
Partnership Secrets: Enable Sales Teams and Hit Revenue Goals
How to measure and attribute nearbound impact
Nearbound Podcast #039: Dancing with Elephants — The Art of Strategic Partnering
10 steps to develop a co-marketing strategy
How Co-Selling & Co-Marketing Build Revenue
3-step strategy for partnership managers
Nearbound Podcast #022: Build, Buy, or Partner
How to Learn the Partnerships Love Languages
Growth Hack: Where to Find your First Partner
Nearbound Podcast #004: Secrets of Partner Enablement & Marketing
Nearbound Podcast #001: Landing your first Sumo
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Turning Online Events Into a Business Machine
The Crawl, Walk, Run Strategy
Sales Leadership and Partner Enablement: Part 2
Partnerships and Contracts: How to Navigate the Legal Jungle
One major lesson in building partnerships from zero to $150M+ ARR
Meet your new partnerships mentor
How to Roll Out an Integration the Right Way: the G2 and ZoomInfo Story