Article
|
3
 minutes
Nearbound Daily #011: The promised land
Article
|
3
 minutes
Monetize Your Tech Partnerships in 2023 with The Digital Bridge GoToEco Referral Flywheel
Article
|
3
 minutes
Meet your new partnerships mentor
Article
|
2
 minutes
Kind Folks Finish First: An Anthem For A New Era of Business
Article
|
3
 minutes
Introducing the Partnering Reference Architecture
Article
|
4
 minutes
Influence is the New Inbound
Article
|
6
 minutes
In the Face of Recession Pain, Partnerships Are the Answer
Article
|
28
 minutes
Howdy Partners #20: Partner Certifications
Article
|
28
 minutes
Howdy Partners #2 - Why You Need (Or Don't Need) A Partner Program
Article
|
8
 minutes
How We Use Partner Data to Drive Conversions and Product-Led Growth
Article
|
5
 minutes
How to Roll Out an Integration the Right Way: the G2 and ZoomInfo Story
Article
|
11
 minutes
How to communicate effectively with your customer success team about partnerships
Article
|
7
 minutes
How to Make Your First Co-selling Motion a Success: SugarCRM’s Step-by-Step Guide
Article
|
6
 minutes
How to land your next strategic partnership and build your reputation in the market
Article
|
13
 minutes
How to Get Your Partners’ Teams Using Nearbound
Article
|
7
 minutes
Harnessing the Power of Partner Led Sales with Lisa Lawson of SaaSy Sales
Article
|
4
 minutes
GoToEco for Sales
Article
|
1
 minutes
Google No Longer King: We've Entered the "Who Economy"
Article
|
18
 minutes
From Pitch to Partner-Influenced Revenue: How to Build and Scale a Partner Program in One Year
Article
|
1
 minutes
Ford and Tesla Shock the World with a Supercharged Partnership
Article
|
1
 minutes
Exclusive: In Revenue Capital Announces Launch on Nearbound Podcast Podcast
Article
|
4
 minutes
First-Giver Advantage
Article
|
3
 minutes
ELG Insider Daily #634: Amplify MEDDIC with ELG
Article
|
4
 minutes
ELG Insider Daily #633: The Ecosystem-Led Growth is coming from inside the house
Article
|
5
 minutes
Driving Partner Activation with ABM
Article
|
3
 minutes
ELG Insider Daily #615: Give Your Sales Team Ecosystem Intelligence
Article
|
10
 minutes
EcoOps and Scaling Partner Ecosystems
Article
|
3
 minutes
Connecting your CRM to The Partnerverse
Article
|
5
 minutes
Collision 2023 – Authenticity Is More Important Than AI
Article
|
10
 minutes
Building a Nearbound Strategy at the Nearbound Summit
Article
|
7
 minutes
Become a World-Class Partner Ecosystem Leader - Todd Hussey of SEBS
Article
|
1
 minutes
Bitly Bets Big On Partnerships With New VP of Partnerships Kevin Raheja
Article
|
7
 minutes
B2B Ecosystem Collaboration with Hubspot's Scott Brinker
Article
|
2
 minutes
A model to guide you to partnership success
Article
|
6
 minutes
4 Ways Partner-Sourced Leads Outperform Cold Leads Every Time
Article
|
19
 minutes
14 Things We Learned at Supernode: A Conference for Those Who Grow and Scale Partner Ecosystems
Article
|
7
 minutes
3 Steps to Ensure Partnerships Outperforms Outbound Sales
Article
|
6
 minutes
The Rule of 99: Why Partnerships Get Complicated at the 100-Employee Mark
Article
|
9
 minutes
It’s Time for the Other CEO: Chief Ecosystem Officer
Article
|
6
 minutes
How Bombora discovered hidden pipeline and closed $100K in 2 months with Crossbeam
Article
|
5
 minutes
Build Affective and Cognitive Trust to Bond With Your Remote Team. Here’s How.
Article
|
5
 minutes
7 Questions to Ask Before Starting a B2B Partnership Program
Case Study
|
 minutes
How Sendoso Doubled Their Partner-Influenced Pipeline In Just 3 Months with Crossbeam
Case Study
|
 minutes
How LeanData Makes it Easy for Reps to Close Partner-Sourced Revenue
Video
|
 minutes
The Problem is Access
Video
|
 minutes
The Nearbound Mindset: Part One
Video
|
37
 minutes
The 2023 'Boundie Awards - LIVE
Video
|
 minutes
SPECIAL RELEASE: Harry Mack Freestyles Nearbound Anthem: Nearbound Podcast #134
Video
|
27
 minutes
Session three. The Journey to Chief Marketing and Ecosystem Officer by Allison Munro and Jill Rowley
Video
|
 minutes
Session three. How PRMs Have Been Doing Things Wrong by Pete Rawlinson and Ornella Nardi
Video
|
30
 minutes
Session six. Biggest Problem in GTM: Lack of a Unified Operating Model by Sam Jacobs and Kathleen Booth
Video
|
 minutes
Session six: The 7 Deadly Sins of Customer Success in the Nearbound Era
Video
|
 minutes
Session seven. Partnerships as a Path to Acquisition by Andrew Gazdecki
Video
|
 minutes
Session seven. Gain Grow Retain LIVE at the Nearbound Summit by Jay Nathan and Jeff Breunsbach
Video
|
17
 minutes
Session one. Nearbound and the Rise of the 'Who' Economy by Jared Fuller
Video
|
 minutes
Session five. Why You Must Integrate to Differentiate your Product (And How) by Alexis Petrichos
Video
|
 minutes
Session five. How to Align Your Success Team with Your Partners by Bruno Yoffe and Sunir Shah
Video
|
 minutes
Session eight. Nearbound Ecosystem Strategy and Orchestration by Allan Adler
Video
|
52
 minutes
Sam Jacobs & Bob Moore: The Future of an Ecosystem-Led World | Supernode 2023
Video
|
57
 minutes
Partnerships and Contracts: Navigating the Legal Jungle
Video
|
31
 minutes
Nick Gray: Closing Keynote | Supernode 2023
Video
|
38
 minutes
New Video
Video
|
 minutes
NEARBOUND.COM Announcement
Video
|
32
 minutes
Nearbound Sales #19: Email Template — Use This To Get Account Intel
Video
|
 minutes
Nearbound Sales #2: You Might Need to Rethink Your Sales Quota Says McKinsey
Video
|
27
 minutes
Nearbound Sales #16: Buyers Want Nearbound
Video
|
35
 minutes
Nearbound Sales #12: Why Sellers Don't Use Partner Leads
Video
|
 minutes
Nearbound Podcast #164: Why Your SaaS Partnerships Aren't Delivering Scott Wueschinski's Solution
Video
|
 minutes
Nearbound Podcast #98: Thinking Like a CEO as a Partnerships Professional with Kim Walsh
Video
|
 minutes
Nearbound Podcast #163: How to Go All In on an Ecosystem, with Daniel Zarick
Video
|
 minutes
Nearbound Podcast #157: The GTM Revolution and How AI Will Influence Sales
Video
|
 minutes
Nearbound Podcast #156: The End of Silos and the Need for Collaboration with Lizzie Chapman
Video
|
 minutes
Nearbound Podcast #152: Shifting From the How Economy to the Who Economy with Chris Walker
Video
|
 minutes
Nearbound Podcast #149: Evolving Partnerships in Business with Pete Rawlinson
Video
|
 minutes
Nearbound Podcast #147: Unlock the Power of Strategic Partnerships by TK Kader
Video
|
 minutes
Nearbound Podcast #139: Unleashing the Power of Nearbound Strategies to Close More Deals
Video
|
 minutes
Nearbound Podcast #138: Insights in Building Customer Success and Partnerships for 2024
Video
|
 minutes
NearBound Podcast #137: Marketing Against the Grain LIVE at the Nearbound Summit
Video
|
 minutes
Nearbound Podcast #136: SPECIAL RELEASE LIVE from the Nearbound Summit House
Video
|
 minutes
Nearbound Podcast #135: The Power of Owned Media with Anthony Kennada
Video
|
129
 minutes
Nearbound Podcast #127: The Nearbound Moment is Here
Video
|
46
 minutes
Nearbound Podcast #118: Insights From Over 100+ Conversations With Partner Pros
Video
|
44
 minutes
Nearbound Podcast #116: The Future of AI, Agents, and Agencies
Video
|
53
 minutes
Nearbound Podcast #110: HubSpot is Coming for Salesforce —The 4 Epochs of the Ecosystem
Video
|
33
 minutes
Nearbound Podcast #109: 6 Do's & Don'ts of Partner Marketing You Can't Ignore
Video
|
45
 minutes
Nearbound Podcast #107: How Nearbound is Different From Channel
Video
|
51
 minutes
Nearbound Podcast #081: Exploring the 16 Types of Network Effects with James Currier of NFX.com
Video
|
52
 minutes
Nearbound Podcast #065: WTF Is An Ecosystem?! - Elevating Partnerships Out of the Shadows
Video
|
50
 minutes
Nearbound Podcast #064: "The Challenger Sale" Author Takes the Partner Pill
Video
|
33
 minutes
Nearbound Marketing #6: Not Your Grandma’s Co-Marketing Campaign
Video
|
 minutes
Nearbound Marketing #7: Understanding the Will of Your User s Existing Communities
Video
|
33
 minutes
Nearbound Marketing #22: Trust + Scale — Where Partnerships & Marketing Come Together
Video
|
30
 minutes
Nearbound Marketing #26: How to Identify the Nearbound Evangelists in Your Ecosystem
Video
|
 minutes
Nearbound Marketing #13: The 3 Marketer Personas Of the Future
Video
|
29
 minutes
Maureen Little: Scaling ain’t easy | Supernode 2022
Video
|
26
 minutes
Mike Stocker: 10 Partner Metrics Every Executive Ought To Know | Supernode 2023
Video
|
29
 minutes
Maureen Little: Scaling ain’t easy | Supernode Conference 2022
Video
|
29
 minutes
MythBusters: The GTM Edition
Video
|
23
 minutes
Lizzie Chapman: How to Make Your Leadership Care About Ecosystem-Led Growth | Supernode 2023
Video
|
18
 minutes
Lisa Hopkins: Navigating The Messy Teenage Years Of Your Partner Program | Supernode 2022
Partnerships and Ecosystems Hub
Women in SaaS Partnerships Are (Probably) Underpaid
by
Zoe Kelly
SHARE THIS

Women in SaaS partnerships have to work longer to earn what men do. In this article, we break down the data behind the partnership wage gap and what we can all be doing to help close it.

by
Zoe Kelly
SHARE THIS

In this article

Join the movement

Subscribe to ELG Insider to get the latest content delivered to your inbox weekly.

In the 2022 State of Wage Inequality in the Tech Industry report, Hired revealed there’s been a decrease in the number of positions offering lower salaries to women than men since 2019.  

Source: State of Wage Inequality in the Tech Industry Report

However, despite positive changes in compensation, women in tech still face wage inequality:

  • The World Economic Forum reported that, regardless of job industry, type, or years of experience, women earned $0.82 for every dollar men made in 2022
  • After climbing steadily since 2016, the number of women in leadership roles is trending slightly downward.
Source: World Economic Forum

As a relatively new function in SaaS, we wondered how the gender wage gap has impacted partnership roles in recent years. And while the gender wage gap is decreasing, women are spending more years working before they’re able to earn equal pay as men.

Below, we examine what this wage gap looks like for women in SaaS partnerships and how we can all advocate for equal pay. 

Women in SaaS partnerships are underpaid for their first 16 years 

From 2021 to 2022, the gender wage gap in partnership roles shrunk at most seniority levels. (source: 2023 State of the Partner Ecosystem Report). At the VP-level, there was an 83% reduction in the wage gap. In 2021, the gender wage gap for VP-level partnership roles was $24K. Now, it’s $4K. But is this a reason for celebration or a deviation from what continues to be the norm?

As of early 2023, women now out-earn men at two seniority levels: 

  • Women in entry-level associate/analyst partnership roles out-earn men by an average of $14K. 
  • Women in C-suite partnership roles out-earn men by an average of $19K. 
Source: 2023 State of the Partner Ecosystem Report

The data seems optimistic. However, when we compared the salaries of women and men by years of experience, we found something interesting: Women earn less than men with the same years of experience working in partnerships for the first 16 years of their careers. 

Men also get bigger raises than women with increasing years of experience for the first 10 years of their careers. After just one year of experience, men in partnerships get an additional $43K a year. Comparatively, women with the same experience only get an additional $31K a year. That is a $12K difference. 

Your data-points for negotiating your salary

One way to combat the gender wage gap in partnerships is by arming yourself with the data on how much you are likely underpaid. 

Don’t wait for a title change to ask for a raise.

As we’ve discussed, seniority alone isn’t an effective measure of wage inequality. In addition to your title, you should be compensated based on your years of experience. Advocate for yourself during your mid or end-of-year review, regardless of whether or not you get a title bump. 

Contribute compensation data to industry surveys and to sites like Glassdoor. 

When you fill out a survey that asks for your compensation or anonymously list your salary on your company’s Glassdoor page, you provide others in the industry with the stats they need to advocate for a raise. It’s hard to fight against a wage gap if you don’t know what it looks like. Reporting your salary helps reveal a more accurate picture of the wage gap for yourself and others.  

Check how your current compensation compares to the average compensation for men.

If you’re a woman in tech, the data shows there’s a high chance that you’re underpaid. Compensation data is a powerful negotiation tool, and we’re making our compensation data available.

 

By surveying hundreds of people through our State of the Partner Ecosystem survey, we’ve gathered compensation data by seniority, years of experience, and more.

Subscribe to Crossbeam Insider to get those numbers and more in the upcoming weeks. 

Love diving into strategy? Book your free, personalized ELG Strategy Call with our expert team and gain valuable insights to elevate your ELG approach!

You’ll also be interested in these

Article
|
3
 minutes
How I Present Partner Strategy to CxOs & the Board for Decacorns ($10B+) and a Unicorn ($3.8B)
Article
|
3
 minutes
My #1 Lesson in Reseller Strategy that led to $250M+
Article
|
3
 minutes
The Crawl, Walk, Run Strategy