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Nearbound Trends for 2024

Nearbound Weekend 01/27: Finally Explaining The Difference: Nearbound VS. Partnerships

Nearbound Ops: Leveraging Nearbound Data and Operations to Optimize Revenue

Nearbound Daily #588: 💰 High Versus Low ROI Partnering

Nearbound Daily #567: How Partner Pros Can Help Marketing Close the Content Gap

Nearbound Daily #558: How Apollo's Affiliate Program Saw A 576% Jump In Revenue

Nearbound Daily #552: Good Morning, Ecosystem ☀️

Nearbound Daily #547: 6 Ways AI Can Help You Keep Up

Nearbound Daily #551: Why Workday Is Expanding Its Partner Ecosystem

Nearbound Daily #542: 🤐 Nelson Wang's Tested Method For Presenting to CxOs

Nearbound Daily #540: $54 Billion In Revenue Analyzed 😱

Nearbound Daily #539: Your Secret Weapon 🤐

Nearbound Daily #530: What's the Big Deal with Nearbound Sales?

Nearbound Daily #519: A Sneak Peek Into The FIRST Ever Nearbound Book

Nearbound Daily #492: 3 Tips to Make Nearbound Work Internally

Nearbound Daily #483: The Art of Permissionless Partnering

Nearbound Daily #482: Your Path to Chief Partner Officer?!

Nearbound Daily #473: How To Do Integrations Right

Nearbound Daily #478: How Splash got 3x pipeline from events

Nearbound Daily #480: Unleash the Power of Your Ecosystem

Nearbound Daily #479: Pigment's Kobe Bryant Approach to Partnerships 🏀

Nearbound Daily #464: Pitch nearbound on easy-mode 🎮

Nearbound Daily #463: ⚡ Dave Gerhardt's nearbound marketing strategy

Nearbound Daily #461: The CRO: B2B's master code breaker 🕵️

Nearbound Daily #457: How this HubSpot partner taps into intel at scale 🏗️

Nearbound Daily #456: Why the outreach memo matters

Nearbound Daily #444: Nearbounders, mount up! 🤠

Nearbound Daily #455: Why "happy" customers aren't enough 👀

Nearbound Daily #451: How Databox builds faster, with higher margins 📈

Nearbound Daily #442: From spooky to inspiring 👻

Nearbound Daily #429: Weaving a nearbound fabric 🌐

Nearbound Daily #423: Siri, play "Wide Awake" by Katy Perry 🎶

Nearbound Daily #132: The first giver wins

Nearbound Daily #107: Help partners solve problems

Nearbound Daily #087: You've got to find the right fit

Nearbound Daily #080: Master the 4 stages of partnerships

Nearbound Daily #086: Partnerships takes a bit of string theory

Nearbound Daily #074: A one pager won't cut it

Nearbound Daily #062: Partner program Y1 = foundation, Y2 = victory

Nearbound Daily #050: Trust is the new data

Nearbound Daily #054: Crack the code

Nearbound Daily #042: Ask the Right Questions

Nearbound Daily #040: Play the Long Game

Nearbound Daily #039: Focus on What Matters

Nearbound Daily #035: An Excuse to Get Wild

Nearbound Daily #031: Partnerships Start with the Customer

Nearbound Daily #027: Don't hold back

Nearbound Daily #021: Will AI takeover partnerships?

Nearbound Daily #011: The promised land

Monetize Your Tech Partnerships in 2023 with The Digital Bridge GoToEco Referral Flywheel

Meet your new partnerships mentor

Kind Folks Finish First: An Anthem For A New Era of Business

Introducing the Partnering Reference Architecture

Influence is the New Inbound

In the Face of Recession Pain, Partnerships Are the Answer

Howdy Partners #20: Partner Certifications

Howdy Partners #2 - Why You Need (Or Don't Need) A Partner Program

How We Use Partner Data to Drive Conversions and Product-Led Growth

How to Roll Out an Integration the Right Way: the G2 and ZoomInfo Story

How to communicate effectively with your customer success team about partnerships

How to Make Your First Co-selling Motion a Success: SugarCRM’s Step-by-Step Guide

How to land your next strategic partnership and build your reputation in the market

How to Get Your Partners’ Teams Using Nearbound

Harnessing the Power of Partner Led Sales with Lisa Lawson of SaaSy Sales

GoToEco for Sales

Google No Longer King: We've Entered the "Who Economy"

From Pitch to Partner-Influenced Revenue: How to Build and Scale a Partner Program in One Year

Ford and Tesla Shock the World with a Supercharged Partnership

Exclusive: In Revenue Capital Announces Launch on Nearbound Podcast Podcast

First-Giver Advantage

ELG Insider Daily #634: Amplify MEDDIC with ELG

ELG Insider Daily #633: The Ecosystem-Led Growth is coming from inside the house

Driving Partner Activation with ABM

ELG Insider Daily #615: Give Your Sales Team Ecosystem Intelligence

EcoOps and Scaling Partner Ecosystems

Connecting your CRM to The Partnerverse

Collision 2023 – Authenticity Is More Important Than AI

Building a Nearbound Strategy at the Nearbound Summit

Become a World-Class Partner Ecosystem Leader - Todd Hussey of SEBS

Bitly Bets Big On Partnerships With New VP of Partnerships Kevin Raheja

B2B Ecosystem Collaboration with Hubspot's Scott Brinker

A model to guide you to partnership success

4 Ways Partner-Sourced Leads Outperform Cold Leads Every Time

14 Things We Learned at Supernode: A Conference for Those Who Grow and Scale Partner Ecosystems

3 Steps to Ensure Partnerships Outperforms Outbound Sales

The Rule of 99: Why Partnerships Get Complicated at the 100-Employee Mark

It’s Time for the Other CEO: Chief Ecosystem Officer

How Bombora discovered hidden pipeline and closed $100K in 2 months with Crossbeam

Build Affective and Cognitive Trust to Bond With Your Remote Team. Here’s How.

7 Questions to Ask Before Starting a B2B Partnership Program

Sales Leadership Pathway 4: 3 Tips for Starting

Sales Leadership Pathway 3: Cross-functional Alignment

Sales Leadership Pathway 2: Seller Adoption

Sales Leadership Pathway 1: Why This Matters To My Sales Org

How Crossbeam’s Ecosystem Revenue Platform Empowers Channel Teams

Leveraging Technology for Success

How Sendoso Doubled Their Partner-Influenced Pipeline In Just 3 Months with Crossbeam

How LeanData Makes it Easy for Reps to Close Partner-Sourced Revenue

The Problem is Access

The Nearbound Mindset: Part One

ELG Insider Newsletters

January 20, 1970

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Nearbound Daily #086: Partnerships takes a bit of string theory

Nearbound.com

Do you feel like a conductor? 🥁📯🎻

Welcome to the world of partner management! 🎵🌍

Knowing WHO to engage, WHEN and HOW is not just a skill—it’s our revenue rhythm! 💰🥁

You can’t strum every string at once.

Prioritizing partners that harmonize with your goals and engaging them effectively is the tune that turns partnership into profit! 🎶💸

Thanks for contributing to this section of the PhD, Rob Rebholz.

The way we buy has changed — your partner play should change too 😳

The biggest names in sales — Scott Leese, Jared Robins, Jill Rowley — they’re no longer talking about how to build your funnel.

In short — your funnel is f*cked.

Inbound and Outbound strategies are no longer working.

And, let’s be honest, we haven’t yet adapted.

Inbound and Outbound aren’t going to get better.

You need a new strategy to unf*ck your funnel.

Join Jared Fuller and Jared Robin this Friday as they help you unf*ck your funnel.

Your funnel is f*cked. Let Jared Fuller and Jared Robin help you fix it this Friday.

🏅 Become a certified Partner Pro

There are just 5 days left to apply for Firneo’s Certified Partnerships Professional program summer cohort.

Learn the frameworks and tactics to excel in every facet of your partnerships role.

And there’s a special offer for PhD subs: Get a free 1:1 mentor coaching session upon enrollment.

📅 Happenings

Today - June 23 – Apply for Firneo Certified Partnerships Professional program. Learn the frameworks and tactics to excel in every facet of your partnerships role. Special offer for PhD subs: Get a free 1:1 mentor coaching session upon enrollment.
June 20, 12 PM ET — WTF is GTM — Join Barrett King, Senior Manager of Global GTM Strategy for Hubspot’s partner ecosystem, and Scott Pollock of Firneo as they shine a light on why we’re even going to market in the first place.
June 23, 1 PM ET, Unf*ck My Funnel — There is no funnel too f*cked! Join Jared Fuller & Jared Robin as they team up to right go-to-market wrongs and improve the lives of revenue pros everywhere.
June 27, 17:00 - 21:00 CET — Partnership Leaders x Reveal: Elevation Tour - Europe — Aircall’s Office, 11 Rue Saint-Georges, 75009 Paris, France.
June 28, 2 PM ET – HubSpot is hosting "The Co—Marketing Playbook" for Tech Partners! Learn how Justin Zimmerman (Partner Playbooks), Michael Cole (Everflow), Cori Kendrick (ClickUp), and Isaac Smith (ON24) generate MQLs thru/with partners. Hosted by Kelly Sarabyn (Hubspot).
June 29, 1 PM ET - Nearbound: Supercharge Revenue With Partner-led Events — Why do only 30% of people who register show up for an event? It’s because you’re doing it wrong! Join our awesome panel of speakers as they unveil how to use Nearbound to take Event-Led-Growth to the next level.