Nearbound Daily #094: Gain intel, intros, and influence
Don't wait to use a Nearbound motion
🏃♂️Don’t wait to use a Nearbound motion
It’s not about creating a massive complex ecosystem with ALL THE DATA.
It’s about closing more deals with the right influence from the right partner at the right time.
Just one partner can lead to revenue growth. Just one partner can bring intel, intros, and influence to your pipeline today.
Don’t wait for a future of hyper-networked, massively scaled ecosystems.
Build a robust Nearbound motion with the partners you already have now. Go deep with them. Build trust. Get your sales reps talking. Practice the motions.
Just one customer is the mantra of early-stage companies. Just one partner deal should be the mantra of those working on a Nearbound strategy.
💪 6sense partners up to crush events
When it comes to event planning - don’t make the mistake of going at it alone.
Why would you spend 100% and get 100% returns when you could spend 50% and get 200% returns?
Everyone is striving to be unique while cutting costs, and the stress of delivering is real.
But it doesn’t have to be that way.
When you partner on events, you get the opportunity to play together and win with others. It brings in more ROI, and it’s more fun!
6sense crushed their event at Club6 by partnering up and bringing all the right feels.
👉 Facts: tech isn’t the most important thing you’re selling
Here’s the secret to Nearbound sales. Click here to watch.
Maya (Parmer) Connet of Clari asked her sellers: "what’s your secret to success?" 🤷♀️
She found out that it wasn’t just about selling tech.
They were "selling all of the consultations that goes pre-sales, post-sales, and all the customer success work, and all of the best practices."
Find more ways to drive value for your customers than just your tech.
Be the most consultative seller out there. Be helpful. Give.
Guide your customers to the places they want to go.
📅 Happenings
- Today, 1 PM ET - Nearbound: Supercharge Revenue With Partner-led Events – Why do only 30% of people who register show up for an event? It’s because you’re doing it wrong! Join our awesome panel of speakers as they unveil how to use Nearbound to take Event-Led-Growth to the next level.
- July 12, 12 PM ET – What is Account Mapping? Join David Herzog, Senior Worldwide Go-to-Market Leader at Amazon, and Scott Pollack (CEO at Firneo) as they unlock the mysteries of account mapping.
🤝 Send an intro to a partner pro — share the PhD
Share the PhD and get some PartnerHacker swag while you’re at it.
