Video
|
36
 minutes
Nearbound Sales #7: They Win, You Win
Article
|
3
 minutes
Nearbound Daily #024: Partnerships are your greatest resource
Video
|
43
 minutes
Nearbound Podcast #103: Think Customer Outcomes or Die - Raja Nucho on Surrounding the Sale with Partners
Article
|
7
 minutes
You Only Get One Shot At A First Impression: How To Ace Partner Onboarding
Article
|
2
 minutes
Nearbound Daily #023: Don't swim against the current
Video
|
23
 minutes
Howdy Partners #25: What is the 'SaaS Buying River'
Article
|
5
 minutes
What are ecosystem leads and how to find them
Video
|
22
 minutes
Nearbound Sales#6: Sell Together, Sell More
Article
|
6
 minutes
The partner experience weekly: Should partnerops role up to revops?
Article
|
2
 minutes
Nearbound Daily #020: GTM is about to get wild
Video
|
54
 minutes
Nearbound Podcast #102: War Stories with Legends
Video
|
31
 minutes
Nearbound Marketing #20: Creators Are Your Cheat Code
Article
|
3
 minutes
Women in SaaS Partnerships Are (Probably) Underpaid
Video
|
27
 minutes
Nearbound Sales #5: Unlock Unstoppable Momentum and Build a Flywheel
Article
|
11
 minutes
The Partner Experience Weekly: Account Mapping - 9-Box Strategic Plan
Video
|
42
 minutes
Nearbound Podcast #101: From Seller to VP Sales to CEO — How to Partner Pill Your Sales Org
Article
|
16
 minutes
How to earn the respect of your sales team in 60 Days
Article
|
12
 minutes
Building an Ecosystem Cluster Strategic Co-Sell Program
Article
|
2
 minutes
Nearbound Weekend 03/04: How can we save B2B?
Video
|
46
 minutes
Nearbound Marketing #4: Evangelism Leads Where?
Article
|
5
 minutes
The Ecosystem-Led Growth Race Between the US and Europe: Who’s Winning?
Video
|
23
 minutes
Howdy Partners #24: How to Make Partner Enablement Actually Engaging
Video
|
25
 minutes
Nearbound Sales #4: The Dark Side of Working with Partners
Article
|
8
 minutes
The Partner Experience Weekly: Building CRM for Partnerships
Video
|
150
 minutes
Nearbound Podcast #100: From Scorpions and Casinos to Hubspot and PartnerHacker
Article
|
6
 minutes
8 SaaS Leaders You Should Follow: Partnerships Edition
Video
|
41
 minutes
Nearbound Marketing #3: How to Use Events to Drive Your Marketing
Article
|
16
 minutes
Unlocking the Power of Partnerships with Martin Scholz of PartnerXperience
Article
|
27
 minutes
Howdy Partners #22: Developing Your Ideal Partner Profile
Article
|
7
 minutes
Getting Started with Ecosystem-Led Growth: Your First 3 Plays
Article
|
8
 minutes
The Partner Experience Weekly: Salesforce List Views for Partnerships
Video
|
40
 minutes
Nearbound Marketing #2: Building a Brand with Zero Network
Video
|
3
 minutes
Leveraging Nearbound Data in HubSpot
Article
|
11
 minutes
Your 2023 Interview Kit For Landing Your Next Partnerships Role
Article
|
1
 minutes
Filling the Critical Gap: How to Become Every Technology Platform's Favorite Partner
Article
|
9
 minutes
The Partner Experience Weekly: Building a Partnership App in Salesforce CRM
Video
|
42
 minutes
Nearbound Marketing #1: Market Like a Journalist
Article
|
5
 minutes
5 Reasons to Attend Supernode 2023
Article
|
27
 minutes
Howdy Partners #19: Approaching Agency Partnerships
Video
|
38
 minutes
Nearbound Sales #1: 1 + 1 = 1
Article
|
8
 minutes
The Partner Experience Weekly: Partner Recruitment in Salesforce (with screenshots)
Article
|
6
 minutes
The Most Common Partnership KPIs and Quarterly Targets for 2023
Article
|
6
 minutes
7 Ways to Sabotage Your Partner Ecosystem: A Guide for Partner Managers
Article
|
7
 minutes
How to build a B2B affiliate program in seven steps
Article
|
5
 minutes
Top tips for managing a successful B2B partnership
Article
|
1
 minutes
nearbound.com CEO Jared Fuller Wins 2023 SaaSy Sales Leadership Award
Article
|
8
 minutes
A Career in Partnerships Could Help You Make More Money Faster
Article
|
32
 minutes
Howdy Partners #17: Living in the Ecosystem
Article
|
5
 minutes
HubSpot Ecosystem Set to Reach $17.9 Billion in Revenue by 2025
Article
|
12
 minutes
nearbound.com principles: show me you know me — Samantha McKenna
Article
|
12
 minutes
Partnerships 101: What Is Ecosystem-Led Growth?
Article
|
25
 minutes
Howdy Partners #15: Your Partner Team Tech Stack
Article
|
2
 minutes
Five Soft Skills You Need as a Partnerships Leader
Video
|
48
 minutes
Nearbound Podcast #091: Going-To-Market through Community with Kathleen Booth
Article
|
7
 minutes
The Four Main Sales Pain Points From 2022 and How To Beat Them
Article
|
8
 minutes
Meet the Startup Choosing Ecosystem-Led Growth Over Direct Sales
Article
|
10
 minutes
Partnership Success Checklist: How to Start the Year Strong
Article
|
8
 minutes
Sunday Stories: The Unseen Cost of Not Integrating
Article
|
29
 minutes
Howdy Partners #11: Revenue Generating Activities
Video
|
43
 minutes
Nearbound Podcast #088: Building Partner Relationships, A CrossPod Takeover with Ecosystem Aces
Video
|
47
 minutes
Nearbound Podcast #087: Ecosystems Expansion and Enablement: The How Behind Growth and Partner Engagement
Article
|
2
 minutes
Driving Deals Faster: A Nearbound GTM Strategy Amplifies Revenue
Video
|
3
 minutes
Andreessen Horowitz’s Sarah Wang: The best performing companies are prioritizing partnerships | Supernode 2022
Article
|
5
 minutes
IRL Partnerships and Ecosystem Conferences to Attend in 2023
Article
|
7
 minutes
Introduction to Partner Manager
Article
|
2
 minutes
The Secret to Partner Retention: Treating your Partners Like Customers
Video
|
47
 minutes
Nearbound Podcast #085: Integrating Partnerships Into Products: A Crosspod Takeover with Mark Brigman
Article
|
10
 minutes
Partners Contribute to 58% of the Revenue of Top Performers (And 5 Other Sales Stats)
eBook
Foreword of the Nearbound and the Rise of the Who Economy Book
Article
|
3
 minutes
Getting Your Frogs Out of the Pot to Incubate Packaged Ecosystem IP
Article
|
5
 minutes
4 Parts of the Sales Cycle Where Partnerships Can Help
Video
|
5
 minutes
Building Your Dream ELG Tech Stack
Article
|
 minutes
ELG Insider Daily #695: Connected selling = connected customers
Video
|
40
 minutes
Nearbound Podcast #083: Building Partnerships from the Ground-up
Article
|
18
 minutes
Four Tips for Launching a 30-60-90 Day Enablement Program for Your New Sales Hires
Article
|
4
 minutes
The Secret to a Successful Second Sales Call: Involving a Partner
Article
|
5
 minutes
How Sales Teams Leverage Their Ecosystems to Enter Every Deal With Confidence
Article
|
4
 minutes
First Friday: Partner Success Maturity Model
Article
|
4
 minutes
Hunting for Leverage Points in Partnerships
Video
|
27
 minutes
Howdy Partners #75: Prioritizing Operations or Relationships? Striking the Balance in Partnerships with Coriena Hipple Merejo
Article
|
4
 minutes
The Direct vs Partner-Led Dilemma
Article
|
7
 minutes
How to Win Over Your Strategic Partner’s Customer Success Team Right Away
Article
|
 minutes
How to Build a Partner Program From the Ground Up
Article
|
9
 minutes
Want To Up Your Integration Game? Adopt A Product Mindset.
Article
|
6
 minutes
Building a Partnership Program That Works - with Donagh Kiernan
Video
|
20
 minutes
The Inside Track: Top Partnership Plays from Chris Lavoie at Gorgias
Article
|
5
 minutes
Your Services Partners Can Help Close the “Impossible” Deal (And Make Your Customers Happier)
Article
|
8
 minutes
Why Co-innovation Between Tech Partners Is So Hard
Article
|
6
 minutes
Sharing Partner Data Used To Be Scary. These New Best Practices Can Help
Article
|
1
 minutes
WorkSpan Raises $30M Series C
Video
|
22
 minutes
School of Partnerships - Recordings
Article
|
5
 minutes
Using Composable Ecosystem Management To Break Down Market Silos
Article
|
1
 minutes
Nearbound Daily #010: Creator economy in B2B
Article
|
24
 minutes
3 Companies on Building Their First Partnerships Team (And Hiring From Within)
Video
|
25
 minutes
Howdy Partners #37: Conference Strategy
Video
|
18
 minutes
Howdy Partners #28: Positioning With Your Partners is More Important Than Working On Your Co-Sell Pitch
Article
|
11
 minutes
The 5 Phases of Co-selling for Rolling Out Your New Tech Partnership
Article
|
6
 minutes
18 Partnerships People You Should Follow On LinkedIn In 2022
Article
|
4
 minutes
The Power In GoToEco Bundles
Article
|
15
 minutes
Tech Ecosystem Maturity: Are You Influencing Your Company’s Product/Feature Roadmap?
Nearbound Daily #105: It's not about the funnel
by
Multiple Contributors
SHARE THIS

The sales funnel is broken and everyone knows it.

by
Multiple Contributors
SHARE THIS

In this article

Join the movement

Subscribe to ELG Insider to get the latest content delivered to your inbox weekly.

We’re hosting a Nearbound party today! 🎉

No biggie, we’re just about to rewrite B2B history with today’s massive announcement 😲.

 

And we want to do it LIVE. Together. With you.

 

At 1 PM EDT, Isaac Morehouse, Jared Fuller, and Justin Zimmerman will drop the news.

 

And you’re not going to want to miss it.

 

We’ll give out prizes and rewards to those who join us.

 

Don’t miss us today at 1 PM EDT.

 

REGISTER HERE.

 

Sales needs a new approach

Three of the top salespeople I know, Scott Leese, Jared Robins, and Jill Rowley, are talking about how the sales funnel is broken.

 

What does that tell you? 🤔

 

Your funnel is f*cked.

 

Inbound and outbound strategies aren’t working.

 

It’s time to build a Nearbound motion.

 

Start making connections.

 

Get intros.

 

Gain intel.

 

Build influence.

 

Your funnel is broken, and it isn’t getting better in the next 12 months.

 

It’s time for a Nearbound approach.

 

Everything goes through the ecosystem

 

Everything we do is driven through our ecosystem. That’s our primary go—to—market strategy." — James Hodgkinson

 

On the PartnerUp Podcast 117, James Hodgkinson talks about the Nearbound tools and methods he’s using to grow his business.

 

Using a Nearbound approach is the next opportunity for his business to level up.

 

Direct sales are no longer working like they used to.

 

People are overwhelmed with information.

 

You need to leverage the people and businesses your customers already know and trust.

 

The ultimate partnership episode

 

 

Last week on Friends with Benefits, THE power partner couple Jay McBain and Michelle Ragusa-McBain joined Sam and Jason to talk about everything relationships.

 

This one was SO FUN.

 

It’s one partner couple talking to another partner couple.

 

You’re going to love getting to know the McBains!

 

Here’s what they discussed:

 

👯 How to build purpose—driven relationships in a digital world

 

🎯 How to gain trust at the point of influence

 

🔎 How to narrow your focus when setting goals

 

📅 Happenings

  • TODAY – July 12, 12 PM ET — In the next Nearbound at Work session, Logan Lyles will tell you how to leverage the Who Economy and Nearbound as he guides you through the last two phases of marketing together: Activation and Iteration.
  • TODAY – July 12, 12 PM ET — What is Account Mapping? Join David Herzog, Senior Worldwide Go—to—Market Leader at Amazon, and Scott Pollack (CEO at Firneo) as they unlock the mysteries of account mapping. 

 

Quote of the Day

There’s no need to go through the struggle from the very beginning. Talk to folks that have managed that type of partnership learning from their experience, what’s worked & what hasn’t worked. It really lets you have an upper hand in starting fresh. —Alyshah Walji, Director of Partnerships at Vividly on Howdy Partners

 

🤝 Help a partner fix their funnel, share the PhD

Share the PhD and get some PartnerHacker swag while you’re at it.

 

 

You’ll also be interested in these

Article
|
2
 minutes
Article
|
2
 minutes
Article
|
2
 minutes