Friends with Benefits #24: Building Tasty Partnerships with Grayson Hogard
Friends with Benefits #22: Building Revenue Generating Partnerships with Cody Sunkel
Foundations of Partner Ecosystems for Efficient Growth
Friends With Benefits #05: Be Like Messi
ELG Blend Webinar Series Vol. 2: Typeform CRO Kristen Habacht
ELG Blend Webinar Series Vol. 1: Gainsight CEO Nick Mehta
Delete: Nearbound Marketing #33: The Nearbound ABM Play You Can Run Today - Blake Wiliams
Delete: Friends with Benefits #19: ABM for Partner Pros - Blake Williams
Ecosystem Activation Made Easy
Cristina Flaschen: Proving the ROI of partnerships | Supernode 2022
Bob Moore: Partnerships Are the Most Effective Business Growth Lever | Supernode 2022
Bob Moore: Using Communities to Supercharge Ecosystem-Led Growth | Pavilion ELEVATE 2023
Andy Cochran: How to Clone Yourself | Supernode 2023
Alexis Petrichos & Nicolas Vandenberghe: How Chili Piper Became an Ecosystem-Led Company | Supernode 2023
Agencies and Tech Partnerships with Alex Glenn
ELG Summit 2025

The Sales Leader’s Playbook for Ecosystem-Led Growth

by
Erin Bates
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Under constant pressure to hit numbers, retain top reps, and expand pipeline, sales leaders need more than brute force. They need alignment. In this ELG Summit session, Crossbeam's Alina Loux, Sr Manager of Customer Education, and Erin Bates, CRO, we’ll chart the day-in-the-life of a sales leader harnessing Ecosystem Intelligence to keep their team on course — forecasting with confidence, uncovering hidden pipeline, and coaching reps to bigger, faster wins. You’ll leave with clear, tactical takeaways you can apply immediately to your own orbit.

by
Erin Bates
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