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The State of Sales
Nearbound Daily #426: The state of startups is grim ☠️
Nearbound Marketing #34: Building Trust in the Age of Data Overload - Dan Sanchez
Nearbound Daily #425: Mathematician or not, nearbound math is easy 🔢
Howdy Partners #52: Building a Program with No Budget or Tools
Nearbound Daily #424: Beyoncé, the platform genius? 🤔
Nearbound Podcast #131: Navigating the Changing SaaS Landscape - Alexandra Zagury
This CRO Uses ELG to Increase ARPU by 23% and Reduce Churn to Nearly Zero
Nearbound Daily #421: Grow better, together 💪
Nearbound Weekend 09/30: How to use nearbound to position your company in market
Nearbound Daily #420: Sangram Vajre on the undeniable shift in GTM
Friends with Benefits #17: Relationships Over Revenue
Nearbound Daily #419: What got you here won't get you there
Need a Steady Momentum of High-Quality Leads? Look No Further Than Your Partner Ecosystem
Nearbound Daily #418: Study shows trust in influencers has grown
How to Be the Perfect Partner: An Agency Perspective
Nearbound Podcast #130 - Strategy and Evangelism - Jill Rowley
Nearbound Daily #417: This company killed its website
The Nearbound Summit is Near - Four Days You Don't Want to Miss
Nailing your Nearbound Sales Math
The Nearbound Mindset: Part Two
Nearbound Marketing #32: Two Ways to Drive Intros with New Partners - Sam Dunning
Nearbound Daily #415: Microsoft and Facebook +$100M alliance
Nearbound Daily #414: Build a more competitive GTM
Why Every Partnership Leader Should Care About Net Revenue Retention
Nearbound Daily #413: Rand Fishkin and nearbound
Partner Attach: The great debate
Nearbound Podcast #129: Unlocking Sales Success with a Nearbound Mindset - Matt Cameron
Nearbound Daily #411: WARNING this email contains trigger words for partner pros
Nearbound Marketing #31: Three Nearbound Marketing Tactics to Start Using Now
Nearbound Daily #149: AI just killed SEO
Friends with Benefits #16: How to do Dreamforce Right
Welcome to Supernode
Tobin Bennion: How Snowflake Does Customer Centered Partnerships | Supernode 2023
The State of the Partner Ecosystem 2023
Tech Ecosystem Maturity: How to Co-Sell Like a Supernode
The 15+ Questions That Accelerate Co-Selling
Sara Du: How I Built a Partner Program With No Experience | Supernode 2022
Sara Du: How Top Partnership Leaders Get Integrations Built 2x Faster | Supernode 2023
Quick Tips for Crossbeam Account Management and Data Hygiene | Connector Summit 2022
Polina Marinova Pompliano: Taking Risks in Times of Uncertainty | Supernode 2023
Pamela Slim: Build Ecosystems, Not Empires | Supernode 2022
Michelle Geltman: Ways to Shift Your Sales Team’s Mindset | Supernode 2023
How to Forecast and Manage Sourced and Influenced Pipeline in Crossbeam | Connector Summit 2022
Crossbeam explains: How Oyster grew its partner ecosystem and team in one year
Crossbeam Explains: Goodbye Cold Outreach, Hello Ecosystem-Led Sales
Crossbeam and Reveal are Joining Forces to Disrupt Go-To-Market Strategy As We Know It
Braydan Young: How to Get Your C-Suite to Care | Supernode 2023
Bob Moore, Lindsey DeFalco, Adam Michalski, Amanda Groves: Unleashing ELG with Crossbeam: Attribution, Revenue, Education | Supernode 2023
Ben Warshaw: RevOps to the Rescue: The Secret Ingredient to Scaling Your ELG Motion | Supernode 2023
Ask Me Anything with Crossbeam Experts
Andrew Lindsay and Bob Moore: AI, The Market, & How to Thrive | Supernode 2023
Alyshah Walji: It’s Time To Develop An Ecosystem Ideal Customer Profile | Supernode 2022
Allan Adler: Aligning your organization for ecosystem success | Supernode Conference 2022
Allan Adler: Aligning Your Organization for Ecosystem Success | Supernode 2022
Allan Adler, Jill Rowley, Kevin Kriebel: ELG and the C-Suite | Supernode 2023
The 2023 State of the Partner Ecosystem Report
No Opportunities Lost: The Crossbeam Guide to Co-Selling With Tech Partners
How to Buy a Partner Ecosystem Platform
4 Easy Wins: The Crossbeam Guide to Account Mapping
Whale Watching: The Inside Story of the +$100M Microsoft and Facebook Alliance
Map Your Partner’s Org Chart & Boost Partner-Sourced Revenue by 40%
How to Find the Right Integration Partnerships
How This PM Used Nearbound GTM and Reveal to Revamp Reachdesk's Partner Program
Getting Partnership Reporting Right
Crossbeam Has Acquired Partnered: Co-selling Will Never Be the Same
Celebrating Excellence: Announcing the 'Boundies Awards Winners 2023
Co-Sell Orchestration: The New Imperative for Every Partner Team
Breaking Down Silos and Getting a Seat at the Table
Bridging the Gap Between Insights to Outcomes Requires Playbooks + Training
Box’s Partnership Journey: Nearbound, Allbound, Glory-bound
Best Practices in B2B SaaS Tech Partnership Monetization Models - Part 3
Best practices for co-selling with partners using nearbound
Be a Modern Partner Manager and Empower Your Sales Teams to Co-Sell
Nearbound Podcast #128 - Be a Beacon of Customer-Centricity
Nearbound Daily #144: Jill Rowley becomes nearbound.com Chief Evangelist
Diving Into the Co-Sell Orchestration Playbook
Howdy Partners #50: Nearbound Motions for Strategic Tech Partners
Friends With Benefits #13: Being Intentional in Work and Life
The 3 I’s of ELG in action
Partner Ecosystem Can Help You Close Millions in End-of-Quarter Opportunities
The Ultimate Partner Program Guide
The Nearbound Guide
The Nearbound Sales Blueprint
Drive Tech Partner Attribution through Productization
Nearbound Podcast #126: Having the Right Conversations with the Right People
Nearbound Marketing #29: 3 Ways to Market with Your Community Members
Howdy Partners #48: First 8 Months as a Channel Account Manager
Nearbound Daily #136: How to get intel from partners
Nearbound Podcast #125: How Partnerships Build Unshakable Brands
How to Talk to Your CEO About the Ecosystem
Nearbound Daily #133: The long way home
Nearbound Marketing #28: 4 Steps to Execute Survey Co-Marketing
Friends With Benefits #12: Leading with Empathy
EcoOps Framework–Understanding the Partner Operations Big Picture
Do You Know Your Public and Private Ecosystems?
Maureen Little: Building Influence to Drive Impact | Supernode 2023
Nearbound Marketing #27: Activating the Hidden Evangelists Within Your Company
Howdy Partners #47: How to Use Intel, Intro, and Influence to Grow Your Pipeline
Friends With Benefits #11: The Benefits of Community
Partnerships and Ecosystems Hub

Tips and playbooks for partnership pros on building ecosystems, partner recruitment, cross-functional enablement, and more, driven by data.

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The Art of Partner Vetting: Finding the Right Fit for Long-Term Success
Your GTM Motion Isn’t Dead — It’s Just Not Partner-Led
5 Ways to Leverage Your Partner’s Influence and Trust
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IRL Partnerships and Ecosystem Conferences to Attend in 2023
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Every Stat We Have That Proves The Value Of Partnerships
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Everything You Should Know About Launching a Startup Partner Program
The Era of Second-Party Data is Here. Are You Ready?
Crossbeam Explains: The Three Partnership Types
Everything You Didn't Know You Could Do With Partner Data
A Hiring Manager’s Guide to Partnerships Roles and Job Titles
Confessions of a GSI: Here's What GSIs Look for in an ISV Partner
Confessions of an ISV: How to Be a Good Channel Partner
Is ELG Right For Me? Find Out With the ELG Readiness Matrix
Partnerships 101: ISVs, VARs, SIs, MSPs, and the Glue that Holds them Together
Partnerships 101: Strategic Alliances Explained (Finally!) Plus Examples
The Beginner’s Guide to SaaS Tech Partnerships
Everything You Ever Wanted to Know About Channel Partnerships
Navigating Partnership Ecosystems: Channel, Tech, and Strategic
Partnerships 101: What Is a System Integrator (SI), and Should You Partner With One?
How to Build Your Agency Partner’s Reputation While Protecting Your Own
Growing Your Partnerships Team? Here are 3 Skills You Should Look for in Your New Hires
Does Partnerships Have a Boredom Problem?
A 5-Step Guide for Scoping and Qualifying Your First Tech Partners
A Primer: 3 Things to Lookout for as a Partnership Leader
How to Launch a Strategic Partner Program (And Not Take Forever to Deliver Value)
Tech Ecosystem Maturity: Scaling Your Integration Program Via Your API
Tech Ecosystem Maturity: 4 Ways Most Partner Programs Fall Short
You Have Dormant Partners. Here’s How to Get Their Interest
Crossbeam Explains: What are System Integrators?
Remote, In-Office, or Hybrid? Where Partnership Professionals Worked in 2021
20+ Interview Questions for Hiring Your First Tech Partner Manager
8 Times a Partnership Impacted an “Exit Event” (And Why Acquisitions are on The Rise)
5 Signs Your Tech Partner's About to Get Acquired (And How to Prepare for Change)
Partnerships 101: Inbound vs Outbound Integrations and Why They Matter for Your Partnerships
Partnerships 101: What Is an Ecosystem and How Is It Redefining Partnerships?
The 5 Things to Do in Your First 90 Days as a Partnership Leader
No More Silos: 4 New Ways to Use Partner Data
Account mapping. How to (finally) do it without giant, cumbersome spreadsheets
21 Partnerships People You Should Follow on LinkedIn
A Fill-in-the-Blanks Exercise for Evaluating Your Partner Program
The Partner Playbook
10 Facts You Oughta Know if You Work in B2B Partnerships
5 Partnership Challenges Agencies Face (And How to Tackle Them Head-On)
We Mapped the Career Paths of 6 Women in Partnerships
30+ Integration Listing Page Examples for Designing Your Tech Marketplace
Your Partner Vetting Checklist: 7 Questions to Ask Yourself Before Signing an Agreement
Your B2B SaaS Partner Page Checklist (with 50 Examples)
The 12 Best Partnership and Business Development Podcasts (So Far)
Monetize Your Technology Partnerships With These 8 Tactics
4 Easy Account Mapping Wins
Partnerships 101: How to Launch a Tech Partnership Program
6 Questions to Answer Before Launching Your Channel Partner Program
There are 270+ job titles in partnerships. Why?
My $2.6 Billion Ecosystem Fail

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